New Safe Roads Challenge Logo

Drive like a legend. Win like a boss

Drive smart. Win big.
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Rewards from over 150 big name brands
Test Your Skills,
Play For Rewards

The app is super simple! Prizes to be won just for driving well.

Rewards are waiting to happen. Loads of chances to win big.

Hit up challenges and compete against your mates to bag epic rewards.

Regular drops from major brands and a shot at our massive £250K prize pool.

Coming soon… motor insurance offers you’re gonna love.

Jump in… the rewards are waiting!

Drive safely to WIN big!

Save money on driving costs

Play for BIG brand rewards every week

Compete with mates & climb the ranks

The chance to WIN £250K!

And as a ‘thanks!’ just for signing up…

FREE grüum Summer Skincare Bundle worth £37. You just pay for delivery (£4.95).

Terms and conditions apply. Link in footer.

TRIBE plant-based energy bars & snacks, shakes. 40% off everything on their site.

Terms and conditions apply. Link in footer.
Drive smart. Win big.
Get Started

Frequently Asked Questions

How much does it cost to subscribe?

There are 3 subscription tiers, as follows…

  • 12 months: £4.99/month
  • 6 months: £5.49/month
  • 3 months: £5.99/month

For that, you’ll get rewarded just for doing what you already do… driving well! Plus, you can check your skills against friends, family and more.

Please note that Stripe is responsible for processing all UK payments and email notifications regarding payments, billing information and subscription renewals. Please configure your settings in Stripe to receive emails from them.

Absolutely! From small motorcycles to SUVs right up to multi-wheeled lorries, the Safe Roads Challenge is super inclusive.
It only takes a few minutes. You’ll create your account, download the app and follow the prompts to enable permissions. Once that’s done, you can start recording trips right away.

The app has been designed to minimise data and battery usage. It only tracks journeys while you’re moving and runs quietly in the background. 

No. You can take part at your own pace. Every safe trip helps you collect rewards and earn entries into draws. The more you drive safely, the more chances you have to win, but even occasional drivers can benefit.

Once you’ve submitted a trip as Driver or removed it as passenger, you can’t go back and change the status. Additionally, you need claim your trip by the daily deadline (8pm the day after the trip) or it’ll be auto-claimed as the driver. Auto-claimed trips count towards your driver score but not rewards.

After a trip has been recorded and you’ve claimed it as “Driver,” a screen will pop up displaying your score. If the tile is green and shows a safe score on your trip, you will be eligible to click on the ‘Collect Rewards’ button. You will then see a display showing your XP earned, number of draw entries, and the number of pins eligible for you to claim.

Your score is calculated using our advanced telematics software which monitors your score in the following areas. These factors are used together to make up your overall driving score out of 100 possible points.

Acceleration: Measures your tendency to accelerate hard relative to other drivers.

Brake: Measures your tendency to brake hard relative to other drivers.

Cornering: Measures your tendency to turn rapidly around corners or turns.

Steadiness: Measures harsh or frequent speed changes.

Swerve: Measures harsh or frequent direction or lane changes.

Phone: Measures how much you are moving your phone around while driving, including picking it up or fiddling around with it.

Speed: Measures speeding infractions.

Eco: Measures how your driving behaviour affects fuel economy. A higher eco score means higher fuel savings.

Focus: Measures your reaction to driving situations by analysing how much attention you are paying while driving. More focus means less distracted driving.

Handling: Measures your voluntary driving choices by analysing how smoothly and calmly you handle the vehicle. Better handling means less aggressive driving.

We do not send or sell our user’s personal information or individual performance data to anyone, including your insurance company.

Rewards Programme
To participate in the Programme you must be aged 17 or over, hold a valid UK full or provisional driving licence, have internet access, have a Safe Roads Challenge UK account, use the app and/or associated services, and be a legal resident of the United Kingdom. The Program provides eligible Safe Roads Challenge account holders with the opportunity to earn Points in the form of “Pins” or “XP” as well as contest (“Draws”) entries by participating in various activities. You can redeem your Points from time to time for various “Rewards”. For full terms & conditions and a list of available gift cards, please visit https://saferoadschallenge.com/uk/ and click on the links in the footer.

Contests
To participate in the Contests (“Draws”) you must be aged 17 or over, hold a valid UK full or provisional driving licence, have internet access, have a Safe Roads Challenge UK account, use the app and/or associated services and be a legal resident of the United Kingdom. Winners will be notified by email, SMS or through the app’s inbox within two business days of the Prize Draw Period ending and receive a gift card of their choice from the Safe Roads Challenge UK online redemption site. The following draws are available for all users who subscribe to the Safe Roads Challenge UK app:

  • Daily Trivia Master: Earn one entry by answering 5 out of 5 questions correctly per day. One winner will be randomly selected to receive a £10 Gift Card from all valid participant entries received during the Prize Draw Period.
  • Weekly Food, Drive and Shop Zones: Earn one entry for each Zone Pin collected and claimed as ‘Driver Verified’ in a week (Monday to Sunday inclusive). Two winners will be randomly selected to each receive a £25 Gift Card from all valid participant entries received during the Prize Draw Period.
  • Weekly Mission Possible: Earn one entry by completing three challenges in a week (Monday to Sunday inclusive). One winner will be randomly selected to receive a £50 Gift Card from all valid participant entries received during the Prize Draw Period.
  • Weekly Eco Draw: Earn one entry for each passenger trip submitted per week (Monday to Sunday inclusive). Two winners will be randomly selected to each receive a £25 Gift Card from all valid participant entries received during the Prize Draw Period.
  • Monthly Level Up: Earn one entry for each level earned in a calendar month by collecting XP. One winner will be randomly selected to receive a £100 Gift Card from all valid participant entries received during the Prize Draw Period.
  • Monthly Pin Collector: Earn one entry for each Pin you collect in a calendar month. One winner will be randomly selected to receive a £125 Gift Card from all valid participant entries received during the Prize Draw Period.
  • Annual Cut Your Driving Costs For A Year: Earn one entry for each Pin you collect in 2025. One winner will be randomly selected to receive £500 cash plus a £200 petrol/diesel gift card every month in 2026 from all valid participant entries received during the Prize Draw Period.

£250K Cash Prize Game
To participate in the Cash Prize Game you must be aged 17 or over, hold a valid UK full or provisional driving licence, have internet access, have a Safe Roads Challenge UK account, use the app and/or associated services and be a legal resident of the United Kingdom. Earn one entry per day by scoring a daily average of 70 or more (out of 100) via the Safe Roads Challenge mobile app. The closing date for entries is 11.59pm on 28th February 2026. The draw will take place on 5th March 2026. Entrants are not required to have a live Safe Roads Challenge subscription at the time of the draw. The selected game player will be notified by email or telephone within 3 working days of the draw. The prize is awarded via up to two random choice games, as follows:

  • Game 1: 100 envelopes, containing 80 x £1,000, 15 x £5,000, 4 x £20,000, 1 x £50,000.
  • Game 2: 99 envelopes, containing 98 x £0, 1 x £250,000.

The game player will be asked to ‘stick’ or ‘twist’ at the end of Game 1. If the player ‘Sticks’ they win the amount in the selected envelope. If the play ‘Twists’, they forfeit the amount from Game 1 and win the amount in the selected envelope from Game 2.

Sign Up Thank You Offers
To qualify for the Thank You offers you must be aged 17 or over, hold a valid UK full or provisional driving licence, have internet access, have a Safe Roads Challenge UK account and be a legal resident of the United Kingdom.

  • Offer 1: Free grüum Summer Suncare Bundle, worth £37 (contains: SPF30 5* UVA Face Sunscreen, 50ml, £8 RRP / After Sun Face Oil Bar, 35g, £15 RRP / SPF Lip Conditioner, 9ml, £14 RRP), applicant just pays the delivery cost of £4.95. Offer accessed via a URL sent in an email to valid subscribers to the Safe Roads Challenge UK. Offer closing date: 21st October 2025.
  • Offer 2: 40% off all TRIBE natural energy products on their website. Offer accessed via a URL sent in an email to valid subscribers to the Safe Roads Challenge UK. The promotional discount code will be automatically applied at checkout. Offer closing date: 21st October 2025.

The Promoter
These rewards, promotions and offers are organised and promoted by Trypscore UK Ltd (trading as the ‘Safe Roads Challenge’), Wassell Grove Business Centre, Wassell Grove Lane, Stourbridge DY9 9JH, registered in England and Wales with company number 13909120 (the “Promoter”).

The rewards programme terms & conditions can be found here.

Full details of all UK gift card rewards are available here.

The UK in-app contest terms can be found here.

The UK promotions descriptions and terms & conditions are also available.

For more information and a full set of FAQs, please visit saferoadschallenge.uk

* Terms & conditions apply. Visit saferoadschallenge.uk for full details.